PUMA The Black Label

Puma’s Sport-Fashion division
Working on a wide variety of creative materials to support Puma’s extensive range of designer collaborations, specifically 96HOURS, PUMA by Miharayasuhiro, Rudolf Dassler Schuhfabrik and Alexander McQueen Puma. This consisted of developing assets such as: promotional campaign visuals, product catalogues, lookbooks and In-store point-of-sale materials.